Frank Gaskell
The translation industry has expectedly become more competitive more than ever. It is especially difficult for up and coming translators who have to have an advantage over the time-honoured translators that have been in the market for long. Therefore, they need to be notable so that the translation agencies can seek them out not only […]
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What is transcreation? Transcreation, also marketing or creative translation, is mostly used by advertising and marketing professionals, defined as expanding a form of translation without focusing on the literal text. Transcreation is where a message is taken in one language and transported to a different language without compromising the meaning, context, and tone. The message […]
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As a translator or anyone who wants to get better business today, it is necessary to know how to market yourself to attract more business. David Meerman Scott says that inbound marketing allows marketers to earn their way into a customer’s awareness rather than invading their consciousness through paid advertisements. Content Marketing is a form […]
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Some things in life remain constant, and in this particular case, whether you are a seasoned translator or a novice who is starting out their profession as a freelance translator, you will undoubtedly come across a new client that could hire you. Networking is one of the most necessary vital approaches today to meet the […]
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The translation industry has expectedly become more competitive more than ever. It is especially difficult for up and coming translators who have to have an advantage over the time-honoured translators that have been in the market for long. Therefore, they need to be notable so that the translation agencies can seek them out not only […]
Continue Reading